Wednesday, October 10, 2012

Rhetorical Analysis on Media Bias

Florida Woman Blames Spa for Botched Procedure | Video - ABC New


            This story about Isabel Gonzalez, she had just gone to a day spa in Florida. She thought she would be going to have a relaxing day when she was injected with a solution she had a terrible reaction to. She has spent 37 days in the hospital and has undergone two surgeries. The spa owners denied injecting anything in Isabel, stating she only had a facial that day. They investigated, charged, and arrested. In this story the forms of bias which we were used was visual and narrative bias. Both are equally viewed in the ABC News video.  Isabel feels she will never look beautiful again because of the day spa she went to and that is a terrible thing to think, especially after just coming back from her own daughter’s wedding.
            The visual bias being used is the graphic images being shown during the interview. Isabel’s face is battered, scarred, bruised and swollen. The image of her face during hospitalization is also being bias because it is trying to attract the viewer’s attention. If nothing of Isabel’s brutal face reaction was shown, the impact of the spa trip to Viviana’s Day Spa (the name of the salon). The image shows so much power and feeling to feel remorse for poor Isabel. The other form of bias was narrative; ABC news started off by telling how Isabel wanted to go to the spa, what she did when she went, the aftermath, and finally the “conviction.” Although she is still trying to found of what exactly was injected in her, she is still recovering from what may be long term effects. The story telling creates a suspense and a sense of actually being there with her when all of this happened. The story portayed may not have happened the way they were said to have happened, but the news works in many different ways.

Priyanka Bhakta
(Word count: 313) 

2 comments:

  1. This video is definitely using visual bias. It was quite evident, like you said, with images of her face being battered, scarred, bruised and swollen. The images were definitely disturbing. I cannot believe that the lady from the spa would even think about denying what she did. Of course she would at first but after seeing what the result was on that poor lady's face, she should have at least had the courtesy to inform that woman on what really happened. Seeing the results of that woman’s face, instantly gave me cringes throughout my body. I felt sorry for her as soon as I seen her face, but when she said that she does not think she will ever look pretty again, just broke my heart. Every woman likes to fell pretty, and she should not feel pretty because of one woman’s mistake. I thought narrative bias was also quite evident in this video. I think ABC News did a great job on informing us with what happened. They told us specifics about Isabel; what she did before the spa, how her face reacted to whatever she was injected with, and the outcome of what happened to the spa and the worker from the spa who injected her.

    Another type of media bias that I think this video uses is temporal bias. I think this video is also temporal bias because these kinds of bazar things do not usually tend to happen on a day to day basis. Yes, some people may have a little breakout or allergic reaction to some items that the spa people may have used, but it does not happen a lot with what happened with Isabel. I have never heard of such a horrific reaction to something like that. Her having to be hospitalized for a little over a month is ridiculous. Whatever she was injected with, was evidently not supposed to be.

    Brooke Kinney (321)

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  2. I think that it is a horrible thing that happened to Isabel. Going to a spa to make herself look prettier and she comes out looking even worse; and then the owner who did her facial denies injecting anything in her. They even say that they injected her once with vitamins and the second one they don't know what with, so why deny it? I agree that visual bias is used throughout the video. The video showed very graphic pictures that show everything the "vitamins" did to her face. It's sad what people will do these days and especially how they act after doing it. Whatever the owner did was bad enough to put her in the hospital for 37 days! That's just cruel and she needs to be put in prison.

    I think that commercial bias would also be another type of bias throughout the video. You have to display something that the people will like and will draw their attention in whether good or bad. In this case it happened to be bad for Isabel, but I think it would actually be better for others to know about what happened to her at the spa and that the spa owner denies everything that she did to Isabel. Commercial bias is something that draws good attention to the topic and i think this story does that because there are a lot of young women and other people who go to spa's and they might want to know about some of the risk they are taking by doing this. It is good for others to know what people are like and what the possibilities of something like this to happen to them.

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